adidas: Social Product Giveaway

adidas Outlet Stores: ‘Earn Your Stripes’ Share Campaign

What to do with all of these shoes? A social sharing campaign for deep product discounts, and the opportunity to share coupons with friends in order to receive your own free pair of adidas shoes (‘earn your free stripes’).

Project types included:

Stakeholder interviews and strategy. Website and mobile application design. Illustration. Interactive design and animation.

Description

adidas Outlet Stores: ‘Earn Your Stripes’ Share Campaign

What to do with all of these shoes? A social sharing campaign for deep product discounts, and the opportunity to share coupons with friends in order to receive your own free pair of adidas shoes (‘earn your free stripes’).

Project types included:

Stakeholder interviews and strategy. Website and mobile application design. Illustration. Interactive design and animation.